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bait and switch selling

См. также в других словарях:

  • bait-and-switch — ˌbait and ˈswitch adjective [only before a noun] MARKETING if sellers use bait and switch methods, they attract customers by telling them about a cheap product which may or may not exist, and then persuade them to buy a more expensive one: •… …   Financial and business terms

  • Bait and switch — In retail sales, a bait and switch is a form of fraud in which the party putting forth the fraud lures in customers by advertising a product or service at an unprofitably low price, then reveals to potential customers that the advertised good is… …   Wikipedia

  • bait-and-switch — /bayt n swich /, adj. 1. denoting a deceptive method of selling, by which customers, attracted to a store by sale items, are told either that the advertised bargain item is out of stock or is inferior to a higher priced item that is available. n …   Useful english dictionary

  • bait and switch — noun a deceptive way of selling that involves advertising a product at a very low price in order to attract customers who are then persuaded to switch to a more expensive product • Hypernyms: ↑selling, ↑merchandising, ↑marketing …   Useful english dictionary

  • bait-and-switch — /bayt n swich /, adj. 1. denoting a deceptive method of selling, by which customers, attracted to a store by sale items, are told either that the advertised bargain item is out of stock or is inferior to a higher priced item that is available. n …   Universalium

  • selling — noun the exchange of goods for an agreed sum of money (Freq. 9) • Syn: ↑merchandising, ↑marketing • Derivationally related forms: ↑market (for: ↑marketing), ↑merchandise …   Useful english dictionary

  • Cross-selling — is the action or practice of selling among or between established clients, markets, traders, etc. or the action or practice of selling an additional product or service to an existing customer. This article deals exclusively with the latter… …   Wikipedia

  • Up-selling — is a sales technique whereby a salesman attempts to have the customer purchase more expensive items, upgrades, or other add ons in an attempt to make a more profitable sale. Up selling usually involves marketing more profitable services or… …   Wikipedia

  • Art, Antiques, and Collections — ▪ 2003 Introduction       In 2002 major exhibitions such as Documenta 11 reflected the diverse nature of contemporary art: artists from a variety of cultures received widespread recognition for work ranging from installation to video to painting …   Universalium

  • List of confidence tricks — This list of confidence tricks and scams should not be considered complete, but covers the most common examples. Confidence tricks and scams are difficult to classify, because they change often and often contain elements of more than one type.… …   Wikipedia

  • consumer advocacy — Introduction also called  consumerism        movement or policies aimed at regulating the products, services, methods, and standards of manufacturers, sellers, and advertisers in the interests of the buyer. Such regulation may be institutional,… …   Universalium

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